The Receipt Wall of Truth: Why We Built It

Because Proof is Greater than Promises
Every brand tells you their prices are fair. But where's the proof? We built the Receipt Wall of Truth to show—not tell—what really matters: how much you're actually being charged for your food, and how much you should be paying instead. These aren't made-up charts or marketing stories. They're real receipts from real people.

The Truth Is in Your Bill
In a market where brands hide behind influencers, fake offers, and inflated MRPs, your grocery bill holds the real story. We asked customers to send us their receipts—not to shame anyone, but to spark awareness. The difference in pricing often speaks louder than any testimonial.

You’ve Been Overpaying. Quietly.
Most of us don’t realize how much of what we pay goes to advertising, influencer commissions, and superficial packaging. Through this wall, we show just how little of your money actually goes toward the food itself in most brands. It’s not your fault. It’s how the system is built.

Why We’re Not Afraid to Show Ours
At Superfood Wholesale, our receipts are our advertisements. We have no hidden layers. No influencer markups. No exaggerated discounts. Just cost, margin, and GST—right there in the receipt. That’s why you’ll always find our invoice side-by-side with others on the wall.

Want to Support the Movement? Start with Your Bill.
Check your last grocery bill. Compare it with ours. If you feel what we’re doing is right, share your receipt. Be part of the proof. Join the stand.